Resources
[Case Study] Using Email Marketing to Grow Newspaper Ad Revenue
- May 20, 2017
- Brandon Banducci
- Case Studies
A case study exploring how one newspaper publisher increased their viewership and advertising revenue by sending targeted email blasts to non-subscribers.
[Case Study] Using Email Marketing to Drive Car Sales for Auto Dealerships
- February 20, 2017
- Brandon Banducci
- Case Studies
A case study detailing the successful “Email Matchback Program” that won over an automotive marketing agency – just when they thought that email couldn’t work for the auto industry.
[Case Study] Improve Margins by Combining Direct Mail & Email Marketing
- October 21, 2016
- Brandon Banducci
- Case Studies
A case study showing how one company’s direct mail program took off with the help of identically-targeted, postal-enhancing email broadcasts.
Blog
Everything To Know About SMS Text Marketing
- September 19, 2019
- Brandon Banducci
- Blog PostsMobile Marketing
SMS Text Marketing is the act of using text messages to send advertising messages to opted-in individuals. SMS is an acronym...
We’re Die-Hard Fans of Die-Cut Direct Mail Campaigns
- September 19, 2019
- Brandon Banducci
- Blog PostsDirect Mail Marketing
15 Worst Marketing Blunders of All-Time
- September 19, 2019
- Brandon Banducci
- Blog PostsFun Marketing Facts
The following are 15 of the worst marketing blunders of all-time. While these campaigns may or may not have accomplished their...