![Email Marketing - Grow Newspaper Ad Revenue [Case Study] Using Email Marketing to Grow Newspaper Ad Revenue](https://www.usdatacorporation.com/wp-content/uploads/2018/03/Email-Marketing-Grow-Newspaper-Ad-Revenue.jpg)
Summary
A case study exploring how one newspaper publisher increased their viewership and advertising revenue by sending targeted email blasts to non-subscribers.
About the Client
The client is one of the country’s largest newspaper publishers, operating 24 daily newspapers and 42 weekly newspapers nationwide.