In: sales story


Telling Your Story with Direct Mail Marketing

Storytelling has been an integral aspect of society since the earliest civilizations. Passed from generation to generation by word of mouth or written word, stories have always shaped the way we view the world and relate to each other. Why are stories so powerful? They connect with us on an emotional level and tap into our desires and fears; stories remain in our memories long after cold facts.

Sales Leads – How to make those Sales Leads worth every penny!

So, you’ve finally purchased some sales leads…now what to do with them? How can you best handle each phone call so...