In: response rates


Direct Mail Marketing: Tips to Boost Your Response Rates

Direct mail marketing is an integral part of a well-balanced marketing mix. However, just like any other marketing strategy, it won’t succeed without the right combination of elements. Follow these tips for your next direct mail marketing campaign and watch your response rates soar.

4 No-Brainer Ways to Measure Direct Mail Response Rates

When you are running a direct mail campaign, it’s very important to track your results in order to improve your future...