In: marketing

The Connection Between Baby Boomers and Direct Mail

If you’ve been ignoring the massive potential of marketing to Baby Boomers, consider what this group can do for your next...

Using the New Twitter Layout for Social Media Marketing

Twitter is looking more and more like Facebook these days. With the new layout changes, marketers might find themselves confused about...

Figuring Out What Your Audience Wants From Your Content

Building relevant and compelling content can be a hard thing to accomplish. Some companies just seem to know what their audience...

Customer Service: Why Following Up Is So Important

Many businesses worry about drawing their customers in, but they sometimes don’t think about what happens to those customers after they’ve...

Reasons Why You Should Use Tumblr for Marketing

Has your company found success on Tumblr? Many businesses are now using the social site as part of their social media...

How to Maintain a Good Online Reputation for Your Company

How to Maintain a Good Online Reputation for Your Company

You might not think maintaining a good online reputation should be at the top of your to-do list, but it’s guaranteed...

Puppies Never Fail: The Top Super Bowl Advertisements

The XLVIII Super Bowl itself might not have been that exciting, but hopefully the advertisements brought you some entertainment on game...

Black Friday Email Marketing: Tips to Drive in More Business

Developing a Black Friday email marketing plan is crucial for any company if you wish to do well during the holiday...

Direct Mail Lists: What You Should Know Before You Buy

Direct mail marketing has continued to work efficiently for businesses and can be an essential part of a marketing campaign, which...

Last-Minute Back-To-School Email Marketing Campaigns

Back-to-school season is in full swing, and although many businesses think about conducting back-to-school marketing campaigns, sometimes the season creeps up...