In: marketing list

Mailing List Mistakes to Avoid – Part 5: Find a Trustworthy List Provider

Mailing List Mistakes to Avoid – Part 5: Find a Trustworthy List Provider

Welcome to Part 5 of the “Mailing List Mistakes to Avoid” blog series. This blog series will be a lineup of...

How To Choose A Marketing List That Works

When I think of choosing a marketing list for my business, I’m reminded of my baker friend, Emma, who once brought a platter of buttery, egg-based brownies to a party of strict vegans - all of whom politely declined. Was there anything wrong with Emma’s product? Not at all. I personally shoveled 4 of them into my mouth like I was suffering from a brownie deficiency. But even if you have a great offer and package it beautifully, it means nothing if you’re trying to deliver it to people who have no use for it. Here are some key reminders on how to choose a marketing list that won’t leave you with egg on your face:

What Can Back-To-School Season Do For Your Business?

Back-to-school season is here, and with it comes a myriad of marketing opportunities for B2C businesses. Did you know that consumers will spend about $70 billion on back-to-school supplies this year? This is the second largest consumer spending event of the year, second only to the winter holiday season. As kids head back to school, their parents will be bombarded with back-to-school ads from every direction, so it is vital that you get your message out to them early!

5 Strategies for Planning a Direct Marketing Campaign

5 Strategies for Planning a Direct Marketing Campaign

Effective and memorable direct marketing campaigns do not simply materialize based on luck; they require lots of hard work, planning, and strategizing. Don’t jump into your next direct marketing campaign with blinders on. Follow these 5 strategies to ensure your next campaign’s success!

Growing Your Marketing List With No Effort

In-house marketing lists are invaluable assets to any business. Internal lists tell you who your past and present customers are, allowing you to build long-term relationships with them, gaining their trust and loyalty and transforming them into dedicated repeat customers. However, relying solely on your existing in-house marketing lists will simply maintain the status quo, and that isn’t enough by itself. Businesses need to see growth in their customer base, and for that, you will need to grow your marketing lists.

Response Lists vs Compiled Lists: Which Is Right For You?

Response Lists vs Compiled Lists: Which Is Right For You?

The world of mailing lists can be a complicated one, especially as a first-time list buyer, and it can be difficult to know which kind of list is right for your business. In an effort to demystify the process, let’s break down a couple of data buzzwords you’ll often hear: response lists and compiled lists. Understanding these types of data and their uses could be your first step towards marketing success.

Targeting New Businesses, New Movers, and New Homeowners: Hotline Files

Targeting New Businesses, New Movers, and New Homeowners: Hotline Files

Looking to target new businesses, new movers, or new homeowners? US Data Corporation has the freshest data in the industry on all three of these demographics, otherwise known as our Hotline Files. These groups are highly effective groups to target, because they are all experiencing major transitions in their personal and/or professional lives, and are in the market for lots of new purchases.

Marketing List and Postage Savings Until the End of July 2011!

Marketing List and Postage Savings Until the End of July 2011!

Do You Want HUGE Savings on Your Next Mailing Campaign? Well, work with US Data Corporation from now until the end...

Is Your Marketing List Working for You?

People receiving marketing or advertising information are a part of what is called a marketing list. A marketing list is a...

Cleaning your marketing list can make all the difference

Cleaning your marketing list can make all the difference

US Data Corporation’s List Wash Service Use our Mailing List Cleaning Services to Optimize Your Database. Does Your Data Work For...