Summer Email Creatives to Inspire Your Own Campaigns
- June 19, 2014
- admin
- Blog PostsEmail Marketing
Finding inspiration for your summer email campaigns isn’t difficult when you start looking for it. Just this morning, I logged into...
How to Increase Sales Through Email Marketing Campaigns
- March 11, 2014
- admin
- Blog PostsEmail Marketing
Email marketing campaigns are not only a great way to build your brand and spread the word about your products and...
Valentine’s Day Marketing Campaigns You’ll Love
- February 14, 2014
- admin
- Blog PostsMarketing Strategy
Love it or hate it, Valentine’s Day is a difficult holiday to avoid. As a holiday that celebrates love and relationships,...
How To Choose A Marketing List That Works
- February 13, 2013
- admin
- Blog PostsMarketing Strategy
When I think of choosing a marketing list for my business, I’m reminded of my baker friend, Emma, who once brought a platter of buttery, egg-based brownies to a party of strict vegans - all of whom politely declined. Was there anything wrong with Emma’s product? Not at all. I personally shoveled 4 of them into my mouth like I was suffering from a brownie deficiency. But even if you have a great offer and package it beautifully, it means nothing if you’re trying to deliver it to people who have no use for it. Here are some key reminders on how to choose a marketing list that won’t leave you with egg on your face: