In: marketing campaign

Mobile Marketing: Optimizing Your Web Presence for Mobile Usability

Mobile marketing can be defined as the process of marketing to people via their mobile devices, but there’s much more to...

The Importance of Social Media Marketing

The Importance of Social Media Marketing

Social Media Marketing is an excellent way to connect and foster a community with your customers. Since so many people have...

Back-To-School Marketing Tips: Get an Early Start

Since most school-aged children—along with college and graduate students—head back to class around mid-August to early September, it’s time to start...

Marketing Strategy: Why is Finding Your Target Market Necessary?

Marketing Strategy: Why is Finding Your Target Market Necessary?

Discovering the correct target market for your product is necessary for developing a marketing strategy, especially when it comes to small...

Five Examples of Big Brand Marketing Campaign Failures

It’s in the best interest of your company to attract customers through thoughtful marketing campaigns, but when your campaigns become unforgettable...

Clever Direct Mail Creatives to Inspire Your Own Campaign

Coming up with ideas for your direct marketing campaign can be difficult, especially when you want to avoid doing the same...

Direct Marketing Campaigns: Learning From An Unsuccessful Campaign

Direct marketing campaigns can be an excellent way to generate potential customers and leads, but what should you do when you...

Why Direct Mail Marketing Works for Businesses

Why Direct Mail Marketing Works for Businesses

It might seem like direct mail should be dying out, considering the crazy digital age we live in, but this form...

Email Marketing: Helpful Tips on What NOT to Do

Email Marketing: Helpful Tips on What NOT to Do

Email marketing is an incredible tool for expanding your business and making your brand recognizable, but bad email practices could cause...

Social Media Marketing: Using Twitter to Your Advantage

Social media marketing is an important strategy that is becoming more and more vital for all businesses. Maintaining an online presence...