In: email marketing

4 Do’s and Don’ts of Holiday Email Marketing

4 Do’s and Don’ts of Holiday Email Marketing

With Halloween out of the way, it’s officially the merriest season of the year! What a joyous time it is for...

Basic Email A/B Testing Tips

Basic Email A/B Testing Tips

Have you ever received an email and were blown away by how great it was? Well, besides good design and well-written copy,...

How to Get More Opens from Email Subscribers

How to Get More Opens from Email Subscribers

Email campaigns can help you connect with your customers, but people today are very picky about which emails they choose to...

Highlights of Gmail’s Support for Embedded Styles and Media Queries

Highlights of Gmail’s Support for Embedded Styles and Media Queries

Since August, email marketers around the world have been looking forward to Gmail’s new support for media queries and responsive design....

5 Email Mistakes You’re Probably Making

5 Email Mistakes You’re Probably Making

I’ve said it, you’ve heard it, but I’ll repeat it: email marketing is one of the most effective ways to reach...

Don’t Delete Inactive Email Subscribers

Don’t Delete Inactive Email Subscribers

For many years, email marketers have been advised to delete inactive email subscribers from their email databases. Inactive email subscribers have...

5 Ways to Integrate Email and Social Media Marketing

5 Ways to Integrate Email and Social Media Marketing

It’s no surprise that social media marketing is a star shining brightly in the marketing-sphere these days. However, it’s also important...

Mailing List Mistakes to Avoid – Part 6: Be Open to List Suggestions

Mailing List Mistakes to Avoid – Part 6: Be Open to List Suggestions

Welcome to the final part of our “Mailing List Mistakes to Avoid” blog series. This blog series is a lineup of...

Mailing List Mistakes to Avoid – Part 5: Find a Trustworthy List Provider

Mailing List Mistakes to Avoid – Part 5: Find a Trustworthy List Provider

Welcome to Part 5 of the “Mailing List Mistakes to Avoid” blog series. This blog series will be a lineup of...