In: email marketing campaign

Using GIFs in Email Campaigns

Using GIFs in Email Campaigns

As marketers, we are always trying to find new and engaging ways to reach our audience. We already know that storytelling...

CASL: Learning Aboot the Canadian Anti-Spam Law

CASL: Learning Aboot the Canadian Anti-Spam Law

If you are an email marketer, you may have heard that Canada recently passed legislation to regulate email marketing. The Canadian...

Quick Tips to Improve Your Email Campaign

Quick Tips to Improve Your Email Campaign

News flash: Most companies, if not all, are using email marketing to reach their target audience today. This means the inbox...

Why Email Marketing is Still Hip

Why Email Marketing is Still Hip

Happy birthday to Email, who turned 32 years old this past Labor Day weekend! As the saying goes, 30s is the...

The Pros and Cons of Video in Email Marketing

The Pros and Cons of Video in Email Marketing

A lot of people are talking about using video in their email marketing campaigns. Many love the idea, but sometimes it...