In: email list
The Dos and Don’ts of Email Design
If you’re looking to run an email marketing campaign for your company, it helps to know the ins and outs of...
Email Marketing: Helpful Tips on What NOT to Do
Email marketing is an incredible tool for expanding your business and making your brand recognizable, but bad email practices could cause...
How To Choose A Marketing List That Works
When I think of choosing a marketing list for my business, I’m reminded of my baker friend, Emma, who once brought a platter of buttery, egg-based brownies to a party of strict vegans - all of whom politely declined. Was there anything wrong with Emma’s product? Not at all. I personally shoveled 4 of them into my mouth like I was suffering from a brownie deficiency. But even if you have a great offer and package it beautifully, it means nothing if you’re trying to deliver it to people who have no use for it. Here are some key reminders on how to choose a marketing list that won’t leave you with egg on your face: