In: email blast
Making the Case for Email List Rental
Myths abound everywhere when it comes to the subject of email list rentals. Sadly enough, the sexiness of email marketing has given rise to a slew of disreputable companies that do a good job of looking reliable until the results come in. This has caused great confusion about who you can trust, as well as spawned innumerable questions about the overall legitimacy of email list rentals. In this article I hope to set the record straight and help you separate email facts from email fiction.