In: direct mail tips

6 Deadly Direct Mail Pitfalls

6 Deadly Direct Mail Pitfalls

Direct mail marketing is a great way to advertise and generate measurable sales results for your business. According to research by...

Holiday Direct Mail Campaigns: Things to Check Before You Launch

Holiday Direct Mail Campaigns: Things to Check Before You Launch

The holiday season is one of the busiest times of year for marketers. I can’t promise you that the craziness has...

3 Steps to Writing Better Direct Mail Copy

3 Steps to Writing Better Direct Mail Copy

It’s no secret that many direct mail pieces end up in the trash without even a glimpse, but there are ways...

Direct Marketing Traps and How to Escape Them

Direct Marketing Traps and How to Escape Them

Direct marketing has been around for ages. It is one of the oldest types of marketing out there that is still...

Choosing the Right Colors for Your Direct Mail Design

When marketers start to think about the overall design and layout of their direct mail campaign, they should also spend time...

Direct Mail Tips for Prom and Graduation Season

Since prom and graduation season is approaching fast, now is a great time to run a direct mail campaign. Many high...