In: content marketing

Should You Use Visual Content in Email Campaigns?

Should You Use Visual Content in Email Campaigns?

Ever since digital content has become popular, most if not all marketing content has become much more visual. According to research...

The Pros and Cons of Video in Email Marketing

The Pros and Cons of Video in Email Marketing

A lot of people are talking about using video in their email marketing campaigns. Many love the idea, but sometimes it...

Content Marketing Refresher and Resources

Content Marketing Refresher and Resources

It’s been a half a year since we wrote about content marketing on our blog. I thought it would be a...

How Klout can Guide Your Marketing Strategy

UPDATE – Klout is now defunct – The following marketing softwares can fill your Klout void. 1. Social Mention 2. Empire.Kred...

Figuring Out What Your Audience Wants From Your Content

Building relevant and compelling content can be a hard thing to accomplish. Some companies just seem to know what their audience...

Tips on Creating Great Email Newsletter Content

Does your company send out email newsletters on a regular basis? If you haven’t been seeing the engagement you’ve been hoping...

Branding Lessons: How to Be a Good Storyteller

Are you trying to build a brand and draw in new customers? Focusing on storytelling in order to sell a product...

Social Media Tips to Build Your Company’s Web Presence

Developing a good social media presence will help you build your company’s brand, engage your current customers, and drive in new...

Happy New Year: Tweaking Your Content Marketing Strategy for 2014

It’s the New Year and you know what that means—time to prepare your content marketing strategy for 2014! With the holidays...

Year’s End Marketing Round-up: Evaluating Your Company’s Performance

Can you believe the year is almost over? In order to move on to 2014, now is the time to evaluate...