In: b2c marketing
Why Email Marketing is Still Hip
Happy birthday to Email, who turned 32 years old this past Labor Day weekend! As the saying goes, 30s is the...
Trick or Treat: Tips for the Halloween Marketing Season
Fall is quickly approaching, and with it comes that ghoulish holiday where jack-o-lanterns gleam from porches and people disguise themselves in elaborate costumes for one night. That’s right, Halloween is almost here, and if your business hasn’t at least considered adding a Halloween marketing campaign to your agenda, then you’re missing out! Halloween is expected to drive over $7 billion in retail sales in 2012, so make sure you capitalize on this holiday before it’s too late!
What Can Back-To-School Season Do For Your Business?
Back-to-school season is here, and with it comes a myriad of marketing opportunities for B2C businesses. Did you know that consumers will spend about $70 billion on back-to-school supplies this year? This is the second largest consumer spending event of the year, second only to the winter holiday season. As kids head back to school, their parents will be bombarded with back-to-school ads from every direction, so it is vital that you get your message out to them early!