In: Marketing Strategy

Customer Service: Why Following Up Is So Important

Many businesses worry about drawing their customers in, but they sometimes don’t think about what happens to those customers after they’ve...

Useful Marketing Lessons from HBO’s Silicon Valley

The first season of HBO’s new television series Silicon Valley just finished up this Sunday. The show about the San Francisco...

The Importance of Retaining Your Existing Customers

When we talk about sales and marketing campaigns, we are often focused on how we can bring in new customers and...

3 Great Customer Loyalty Program Ideas for Your Business

3 Great Customer Loyalty Program Ideas for Your Business

Has your business been rewarding your customers? Offering a customer loyalty program as part of your marketing efforts is a great...

Branding Lessons: How to Be a Good Storyteller

Are you trying to build a brand and draw in new customers? Focusing on storytelling in order to sell a product...

Reasons Why You Should Use Tumblr for Marketing

Has your company found success on Tumblr? Many businesses are now using the social site as part of their social media...

Simple Ways to Improve your Business Blogging Efforts

If you’ve been business blogging for a while now and haven’t seen the engagement you’ve been hoping for, there might be...

How to Maintain a Good Online Reputation for Your Company

How to Maintain a Good Online Reputation for Your Company

You might not think maintaining a good online reputation should be at the top of your to-do list, but it’s guaranteed...

Social Media Marketing: 4 Ways to Gain Twitter Followers

As one of the most popular social media sites, Twitter is an obvious place for businesses to go to improve their...

Using Facebook’s New Design Layout for Marketing

If you’ve been on Facebook recently, you might have noticed the new design layout which now features a list of what’s...