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In: Direct Mail Marketing

Information and tips relating to direct mail marketing, mailing lists, turnkey marketing services, and more!

Direct Mail Design Ideas for 2016

Direct Mail Design Ideas for 2016

Every year, direct mail proves those who think it’s dead wrong. According to an article by DMN3, over 50% of American...

4 Fatal Flaws of Postcard Marketing

4 Fatal Flaws of Postcard Marketing

Postcards are one of the least expensive and most effective forms of direct mail marketing. According to statistics from CMO Council,...

4 Reasons Direct Mail Marketing is Not Dead

4 Reasons Direct Mail Marketing is Not Dead

Direct mail still offers one of the most consistently effective forms of advertising when used correctly. According to statistics provided by...

USPS Goes Digital with Real Mail Notification

USPS Goes Digital with Real Mail Notification

During last year’s National Postal Forum, Postmaster General and Chief Executive Officer of the Postal Service, Megan Brennan, announced a coming-soon...

4 Direct Mail Marketing Best Practices to Follow

4 Direct Mail Marketing Best Practices to Follow

With the steady increase of technology and digital marketing, the popularity of direct mail marketing seems to be decreasing, or you...

5 Sweet Valentine's Day Direct Mail Tips

5 Sweet Valentine’s Day Direct Mail Tips

The next big Gregorian calendar holiday is just around the corner. As soon as New Year’s Day passed, every Christmas card...

Cheer Up Customers with Holiday Direct Mail

Cheer Up Customers with Holiday Direct Mail

Don’t let email marketing get all the attention this winter. ‘Tis the season to be profitable with direct mail marketing. As...

The Deceptive Mail Prevention and Enforcement Act (DMPEA) and How it Affects Direct Mail

The Deceptive Mail Prevention and Enforcement Act (DMPEA) and How it Affects Direct Mail

Every business wants to shake things up a bit to drive sales and attract more customers. What better way to make...

Frightfully Effective Halloween Direct Mail Marketing Ideas

Frightfully Effective Halloween Direct Mail Marketing Ideas

It’s officially fall! You know what that means: leaves changing colors, pumpkin spice lattes, and, of course, the most infamous holiday...

The Pros and Cons of EDDM

The Pros and Cons of EDDM

In today’s blog post, we are going to go over the Pros and Cons of Every Door Direct Mail (EDDM). We...