In: Blog Posts

Our Top 5 TED Talks on Marketing

Our Top 5 TED Talks on Marketing

We love TED Talks for eye-opening inspiration from thought leaders around the world. Here are our 5 favorite TED Talks that inspire us to push our marketing to new heights. We hope you will enjoy them as much as we do!

Targeted Marketing vs. Mass Marketing

Targeted Marketing vs. Mass Marketing

This ultimate guide will help you distinguish between targeted marketing and mass marketing for your next marketing campaign. Research by the...

Everything To Know About SMS Text Marketing

Everything To Know About SMS Text Marketing

SMS Text Marketing is the act of using text messages to send advertising messages to opted-in individuals. SMS is an acronym...

We’re Die-Hard Fans of Die-Cut Direct Mail Campaigns

We’re Die-Hard Fans of Die-Cut Direct Mail Campaigns

Postcards are one of the most popular direct mail marketing pieces used for campaigns. They are cost-effective, easy to use, and...

15 Worst Marketing Blunders of All-Time

15 Worst Marketing Blunders of All-Time

The following are 15 of the worst marketing blunders of all-time. While these campaigns may or may not have accomplished their...

Everything To Know About Cold Email Marketing

Everything To Know About Cold Email Marketing

Cold email marketing is the practice of emailing an audience who didn’t subscribe to your mailing list – contrary to warm...

Direct Mail Marketing: Tips to Boost Your Response Rates

Direct Mail Marketing: Tips to Boost Your Response Rates

Direct mail marketing is an integral part of a well-balanced marketing mix. However, just like any other marketing strategy, it won’t succeed without the right combination of elements. Follow these tips for your next direct mail marketing campaign and watch your response rates soar.

5 Tips For Convincing Clients To Try New Marketing Strategies

5 Tips For Convincing Clients To Try New Marketing Strategies

Trying to convince your client to take on new marketing strategies can be a tough task. As a marketing or advertising...

Is Direct Mail Marketing Still Effective with Millennials?

Is Direct Mail Marketing Still Effective with Millennials?

Millennials spend a large part of their day looking at phone and laptop screens, tuned into social media, and living in...

Email Marketing Relevancy Is More Important Than Ever

Email Marketing Relevancy Is More Important Than Ever

We all know that email relevancy is crucial in developing an engaging and successful email marketing strategy. Let’s be real –...