admin, Author at US Data Corporation

Everything To Know About Cold Email Marketing

September 10, 2019
admin
Blog PostsEmail Marketing

Cold email marketing is the practice of emailing an audience who didn’t subscribe to your mailing list – contrary to warm...

Direct Mail Marketing: Tips to Boost Your Response Rates

Direct mail marketing is an integral part of a well-balanced marketing mix. However, just like any other marketing strategy, it won’t succeed without the right combination of elements. Follow these tips for your next direct mail marketing campaign and watch your response rates soar.

[Case Study] Using Email Marketing to Grow Newspaper Ad Revenue

May 20, 2017
admin
Case Studies

A case study exploring how one newspaper publisher increased their viewership and advertising revenue by sending targeted email blasts to non-subscribers.

5 Tips for Convincing Clients to Try New Marketing Strategies

As a marketing or advertising account manager, your job is never easy. Clients can be demanding, unclear, hard to reach, argumentative,...

Is Direct Mail Marketing Still Effective with Millennials?

Millennials spend a large part of their day looking at phone and laptop screens, tuned into social media, and living in...

[Case Study] Using Email Marketing to Drive Car Sales for Auto Dealerships

February 20, 2017
admin
Case Studies

A case study detailing the successful “Email Matchback Program” that won over an automotive marketing agency – just when they thought that email couldn’t work for the auto industry.