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June 2014

4 Tips for Split Testing Your Email Campaigns

Figuring out what works best for your email campaigns takes some time and preparation. Anyone can send out a quick email...

Using the New Twitter Layout for Social Media Marketing

Twitter is looking more and more like Facebook these days. With the new layout changes, marketers might find themselves confused about...

Thank You for Supporting The Soldiers Project!

From May 12th to June 6th, we pledged to donate 1% of all retail sales to The Soldiers Project in honor...

Summer Email Creatives to Inspire Your Own Campaigns

Finding inspiration for your summer email campaigns isn’t difficult when you start looking for it. Just this morning, I logged into...

Figuring Out What Your Audience Wants From Your Content

Building relevant and compelling content can be a hard thing to accomplish. Some companies just seem to know what their audience...

3 Tips on How to Build a Last-Minute Email Newsletter

If customers have already opted-in to your email list, it’s a great idea to keep them in the loop when it...

Customer Service: Why Following Up Is So Important

Many businesses worry about drawing their customers in, but they sometimes don’t think about what happens to those customers after they’ve...

Useful Marketing Lessons from HBO’s Silicon Valley

The first season of HBO’s new television series Silicon Valley just finished up this Sunday. The show about the San Francisco...

Email Marketing 101: 4 Common Email Subject Line Mistakes

Has your company found success through your email marketing campaigns? If your emails have a low open rate, chances are your...