Monthly Archives: June 2011

More US Data Corporation FAQs…mailing lists, sales leads, email marketing and more!2:30 pm

By Stacey White

Can you provide me with some references?

We would be happy to provide you with some references. We know that the data industry has been tainted with scam artists who sell you old, outdated data and disappear after they get your money. We take great pride in our repeat business and we would love to have our customers brag about our data a little. You can see some of our testimonials on our website – To see some of the companies with whom we’ve worked, please check out our Client List – Due to the nature of marketing, company policy forbids us to release contact information for any clients.

How long has US Data Corporation been in business?

The founders have been in the data industry since the 1979 and have over 75 years of collective experience. We founded US Data Corporation because we recognized a void in the mailing list and marketing services industries. There were many “low-priced leaders” out there, but nobody was focusing on quality. It was, and remains, our mission to provide the highest quality data in the industry, even if it meant we had to cut our profits. We are still around, despite the worldwide economic downturn, and we attribute this to “doing it right”. It’s repeat customers who keep a company in business long-term.

What does your data cost?

Our pricing depends on quantity and on the selects you choose on output. So, the more data you purchase, the cheaper it will be…and you’ll pay a bit more for a highly targeted list than for our general business or consumer file. Due to the costs of compilation, licensing fees, data hygiene maintenance, and processing costs, we have a minimum purchase price of $750.

What forms of payment do your accept?

We take Visa, MasterCard, American Express, Discover, Check, Check by Fax (ACH), Wire, Money Order, Western Union, & Pay Pal.

How can I receive my data?

US Data Corporation offers a variety of ways to retrieve your data.

Electronically – Download your data in seconds! Print your own labels or upload directly to your CRM for easy access. We can provide the data in any format you require.

CD-ROM – Have the ability to pop in your CD-ROM and access your data from any computer.

Mailing Labels – We can print up any sized label for your next direct mail campaign and mail them to your doorstep!

Prospects Lists – Be able to hand over sheets of your marketing list records to your telemarketers or outside sales reps with our pre-printed prospect lists.

3×5 Sales Leads Cards – Typically used for inside sales reps, these cards are like a sales rep’s golden ticket! With each record having it’s own card, your sales team is more likely to handle them with the care they deserve.

Trust US Data Corporation for your mailing lists. Call 888-610-3282 or Click Here to submit a form for a free, no obligation quote!
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Some US Data Corporation FAQs…mailing lists, sales leads, email marketing and more!1:29 pm

By Stacey White

Will I be able to use the mailing list more than once?

In order to maintain the integrity of our data, we must limit the use of our mailing lists. You can purchase a multiple-use mailing list if you intend to do multiple mailing campaigns, but at a slightly higher price. Be wary of any list company who will sell you a list without these types of use restrictions. Their data is often “beat up” and this will show in your response. Almost 20 percent of America has some kind of change in their contact information every year. Not only will an old and beat up list produce lower response rates but it will also waste lots of postage on undeliverable mail. US Data Corporation compiles and updates data freshly, all day and every day. The amount of data hygiene we perform so far exceeds industry norms that we are often accused of overkill. Even on lists acquired for multiple use we require our clients to update their files monthly to act in accordance with the National Do-Not-Call Registry Guidelines. Every time you call a person on the Do-Not-Call Registry, you could be fined up to $11,000, so it is in everyone’s best interest to keep your list updated and clean.

What sort of information will I receive with each mailing list record?

The short answer is “every list is different”. Generally, we have a set of base “selects” that come with every file and additional selects can be added for an additional charge. Our General Consumer file, Mortgage Database and Timeshare Database come with Name and Address. Our General Business List file comes with Company Name, Address, SIC Code, SIC Code Description, Key Decision Maker Name and Phone. If you are purchasing a Specialty Mailing List or you are interested in more than what comes with the base list price, please ask your list expert to go over what additional selects are available and what the pricing is for each. It is our goal to set your expectations correctly from the start so you don’t feel you’ve been led astray.

Do you guarantee your data?

Yes we do! Our 100% guarantee is as follows:

If our lists do not exceed industry standards for accuracy we will replace the defective data 100%.

So nobody is confused, here are the four specific standards relevant to US Data Corporation’s Guarantee:

* 95% USPS Mail Deliverability Rate or Higher

* 85% Telephonic Contact Rate or Higher

* 100% Address Standardization

* 100% Regulatory Compliance

If you receive anything less than a 95% deliverability rate on your mailing campaign or 85% contact rate on your telemarketing campaign, we will replace that poor-performing data at no cost. To be clear, we will not replace the entire mailing list, just the poor-performing data. The reason why we have these guarantees is because we are so certain that our data will exceed these goals and your list will be the absolute best in the industry.

Are you the source of the data or a broker?

We are both a data compiler (which means we are the source of the data) and a data amalgamator (which means we bring in outside sources of data). We, by no means, believe our data is the ONLY high quality data out there, so US Data Corporation regularly pulls in data from outside sources to ensure we are providing the best data in the industry. The relationships we have made over the decades we’ve been in the list industry are amongst our strongest attributes. We know all of the major data sources and they know us. We know which data sources maintain the same level of quality as we do and which data sources are producing good results. Naturally the benefits of our knowledge and relationships is passed along to our clients in the form of greater ROI. ALL of our data passes through the US Data Corporation 5 Step Data Hygiene Process and our Multiple Verification Process, so there will never be a difference between the quality of our in-house data and that which we have outsourced.

Where are you located? Do you have multiple offices?

US Data Corporation was founded in Omaha, Nebraska, the data capital of the world. Our corporate office is located in Omaha still and we have about 35 employees in this location. Back in 2006, we opened a second branch in sunny Southern California
(Agoura Hills, CA) and this office holds about 15 employees. We are continually growing and moving into new avenues in order to bring the most current and best performing marketing services in the industry to our clients.

Trust US Data Corporation for your mailing lists. Call 888-610-3282 or Click Here to submit a form for a free, no obligation quote!

Get US Data Corporation’s latest coupons here!10:45 am

By Stacey White

For all of your business list and consumer list needs, contact US Data Corporation at 888-610-3282.

Things to Think About when Buying a Mailing List1:28 pm

By Stacey White

Mailing Lists RoundtableBuying a mailing list is often a confusing and cumbersome experience. There are many list brokers out there and it’s hard to find one that you can trust. Are they a genuine company or just some guy in his garage selling the same names and addresses over and over again? Do they offer fresh and productive lists or will they blow dust off of an old CD-ROM and copy/paste 5-year-old data for you? Mailing list cost is a fairly large investment and a good portion of your overall marketing budget but it is only a fraction of what you’ll spend on printing and postage when you use the list. This leads to the other decision – do I spend more per record on a mailing list that is said to outperform other mailing lists, or do I get a cheaper mailing list and just hope to get good results? If you have gone through this thought process, you’re not alone.

In my experience, there is an art to buying mailing lists. First, you have to do your homework. Call around to different mailing list companies. Talk to the so-called “list experts” and see what kind of knowledge they really have. After all, it is better to collaborate with a mailing list expert as opposed to just buying what you think will work. List brokers deal with mailing lists all day long and they see what works and what doesn’t for their other clients. An experienced list broker is very likely to have already had experience with the mailing list that you’re interested in and they should have suggestions or ideas on how to improve your results. Don’t purchase a list blindly – considering the high cost of postage and printing/mailing services, you want your mail pieces to be delivered – and to the right target audience. (more…)