US Data Corporation Direct Marketing Blog

Cleaning your marketing list can make all the difference…11:02 am


By Stacey White

US Data Corporation’s List Wash Service

Use our Mailing List Cleaning Services to Optimize Your Database.

Does Your Data Work For You?

Data scrubbing – also known as mailing list cleanup, merge/purge processing, or data cleansing are all critical areas of database management. Does your customer database system drive your business to get the profits you deserve? Has it been neglected or otherwise left unattended? If you answered yes, you are not alone.

Less than 15% of companies keep their customer databases up to date and do not actively communicate with their customers.

Customer data that was once fresh can quickly become outdated, resulting in wasted marketing dollars. More importantly, past customers may be vanishing from your database resulting in lost revenue. In today’s economy, maximizing the relationship with your current customers is more important than ever.
marketing list cleaning
US Data can perform all the procedures necessary for smooth database list usage and maximum return on your marketing investment (ROI) by data scrubbing, data cleanup and mailing list cleaning.

The United States Postal Service states that 35% of all bulk mail mailed every year ends up in the garbage due to inaccurate addressing.

Before you launch your next campaign, let US Data clean your customer database with our List Wash service. US Data will address standardize, remove duplicates, and send the list through an extensive hygiene process providing you with a clean and up to date list allowing you to reach customers that may have been left behind.

This product may also be used with your prospect files.

Specifics:

Turnaround Time – 2-5 Days

Investment:

1-5,000 records – $750

5,001-10,000 records – $950

10,001-25,000 records – $1,200

25,000+ – $1,500

100,000+ – Call us for a Quote

Original File and new updated file will be returned to customer

Preferred Formats: Excel, CSV, Comma and/or Tab delimited

For all of your mailing list, sales leads, response data, specialty list, email broadcast, text marketing and data hygiene needs, contact US Data Corporation at 888-610-3282.

Photo by: Lise Gagne/iStockphoto

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